Sans Website?

office-of-the-prime-ministerLong time ago, when the internet was in the toddler stage, I asked a “techie guru” why do I need a website?  His response – “it’s like your home address”.  In today’s world everything on social media pivots to your website where you essence is communicated.  It is the place where you invite people to learn about you and  decide if they want to do business with you.  That rationale has not changed.

Why then when I google “Office of the Prime Minister of Trinidad and Tobago” I get an under construction message.  But when I google “Office of the Prime Minister of Canada” I get a dynamic website which even includes his itinerary.

office-of-the-prmie-minister-of-canada

In today’s world if you are interested in communicating with your population, you have to use the internet and the range of online tools which it offers.  Inviting yourself to a radio programme just allows you to speak to 18 percent of the population.  What about the other 82 percent?  And what about the youth cohort for whom the internet is their sand box?  Recently I was able to hear the Valedictorian on Facebook Live broadcast from one of the the graduation ceremonies at the University of the West Indies.  This just shows the power of the internet if used sensibly.

I can’t think of one reason why the Office of the Prime Minister of Trinidad and Tobago does not have a functioning website.  It must be a new deliberate strategy to not communicate.  It must be because my Prime Minister and his advisers have no desire to engage  “Pradeep Public”.  It must be because they are have no interest in being inclusive.  It must be because they think they have all the answers.  It must be that the Government just does not understand that the future we must create requires an ICT strategy which enables our people to have information at their finger tips.

We keep talking about diversification.  If ICT does not form the backbone of the diversification strategy then we’ll be saying welcome to the past”. 

Our country has the potential, the people and the creativity.  What we lack is the leadership!

Some Sorrel Juice Please Mr. President!

no_alcoholThere was a time, not so long ago when the only juices you could enjoy at President’s House were sorrel juice, grapefruit juice, mauby, star apple juice and any juice that could be made using local fruits.  I am told the fruits also came from the gardens on the premises. That was a period when the office still held some awe and mystique.  Today, the “The Hassanali’s” are still spoken of in glowing tones as part of the good “ole” days.  For that time, the serving of “home made juice” at President’s House was seen as disruptive.  Fast forward to today and the Office has its own wine label at the expense of the citizens.  There is inconsistency in the messaging here.  On one hand we are saying that there is need for austerity while on the other, we commission a private label wine for the President’s House.

The recent budget announced an increase in the sin taxes (meaning alcohol and tobacco) which is a good initiative but if we are aiming to change the alcohol palette of the Trinbagonian, it didn’t go far enough. It should really have been a one hundred percent charge for all imported alcohol.

If we’re serious about reducing the foreign exchange drain, why not temporarily  ban the use of alcohol at all government functions and on all government premises including the Diplomatic Centre and President’s House. At least we could implement this tax while the country moves towards economic stability. An old saying comes to mind: “People do what you do and not what you say”.   There is a tremendous move to authenticity in today’s world and people are looking for behaviour which they can pattern.  They do not respond to instruction. If you want to call out the best of others you have to be the best you possible.  If we want the population to understand the dire straights we are in, then our actions must be consistent.  The focus at the moment is on the Presidential label for his special wine but it is only a matter of time before someone leaks the bill for the Diplomat Centre and Household.  

How comfortable are you at the Trinidad Country Club?

Those of us who “took tear gas” in the 70s remember NJAC as our hope that “every
creed and race find an equal placeScreen Shot 2015-07-12 at 19.30.29“.  I now ask the question … will Chief Servant Makandal Daaga and Mrs. Liseli Daagaor or Bro. Khafra Kambon be at the UNC meeting at the Trinidad Country Club.  And if we rewound the clock to (2010) the year of their ascendency to political office how would this article have been re-written:  Continue reading “How comfortable are you at the Trinidad Country Club?”

When the Media calls … will you be ready?

web dmIf you have not spent time thinking about this question, chances are you will not be ready.  In today’s fast pace world of instant responses we often see organisations falter in the face of the media. To win this battle you have to be prepared.   Let’s spend a day understanding what the Media wants from you and how you can respond.  Let’s understand how to help the media write their stories.  Click here to register.

Media Training will help you not only understand what the journalist wants from you. More importantly it will help you to give the journalist what they need to write the story you want to see published.