What do Mario Sabga and Colonel (Ret) Dave Williams have in common?
An assumption that they know their businesses so well that they can handle media exposure without the necessary training or preparation. Mario Sabga made an unfortunate reference to 1% being the most powerful in T&T and Colonel (Ret) Dave Williams said small thing in reference to the flooding situation. These statements forced apologies out of these otherwise successful professionals.
Despite previous success, level of confidence, or where you are located on the hierarchy of power, only a naïve person faces the media without a plan. That plan must place the audience and media at the centre and ask the question: What is the outcome I expect? If you don’t have a clear understanding of the outcome you expect or even the angle you want the media to take, then someone else will make that decision for you and ultimately make a decision which you don’t like.
Crying that Anthony Bourdain or Khejan Haynes quoted you out of context is after the “horse has bolted”. You should have been on top of your game and tempered that urge to be quick, witty, or whatever else you want to call it. Had both gentlemen sat in a moment of sober reflection with communications professionals, they would have understood the “no-go” zones. In an age of “Live Tweets” and instant communications we need to understand the power of 140 characters and frame our messages to suit.
If you are going into an interview which is controversial, take the lead on the difficult questions and put the information out so you lead the issue.
Oftentimes, leaders believe that they can suppress information but in this era, nothing is a secret, it is just a matter of time before it becomes known to the public. It would be better for you to lead the conversation and provide the information. In instances where there is data to support your statement, your credibility suddenly shoots up. But please ensure that the statistics are simple and that you have the right interpretation – I am reminded of the statement about the “decreasing increase in crime”.
While the media has a tremendous responsibility to provide fair and balanced coverage, experience has shown that we cannot rely on this. Journalists and news agencies will do what is in their interest first, last and always.




There is always “a line in the sand”. I draw that line at protesting in front of an MP’s private residence. Just as I would defend your right to protest, I defend the politician’s right to enjoyment of his/her property. We must continue to respect the sanctity of a person’s home and in this case, the Minister of Finance.

re 3 areas for urgent action: destination marketing, increasing international arrivals and having a well-trained and certified labour supply.
Read Dr Rowley’s autobiography and you wouldn’t talk such siht about him being a shameful example for the youths of the nation. Shame on your for buying into fecal talk from Demming, Womantra,PLOTT and the UNC women’s group who claim Dr Rowley disrepected woman. You ever see the human nastiness women turn themselves into at Carnival?
Demming and those clowns always turn a blind eye to the disrespecful beings women become at Carnival. And Ivor , Dr Rowley is not an expatriate like you hustling to survive in USA. He’s a home-grown boy committed to making here better for jokers like you and Demming to run your mouths.
Dear Mr. Mapp
I am surprised that a person with the patience to have read Dr Rowley’s autobiography will so quickly descend into name calling and attempts at insults. Your description of what women turn themselves into at Carnival seems to be at odds with what Dr. Rowley enjoys.
If you choose to engage this discussion, I would really appreciate a more substantial response rather than the name calling.